How to boss your side hustle: 10 tips from pro content creators

We came, we saw, we bossed it. Our inaugural Broadband Boss Academy was packed with massive energy and even bigger insights. Ready for the honest truth about building a digital career? Let’s dive into the best takeaways from the day.


The big chat with our panel

We kicked things off with an absolute powerhouse of a panel. Our three brilliant guests – DJ AG, Lucy Bowes, and PieFace – took to the stage to share their stories. They chatted all about how they got to where they are today, and how to spot an opportunity and run with it.


Turning a side hustle into a career

Transitioning into a full-time online career sounds like the dream, right? But the panel kept it 100% real. They dove into the actual challenges of going solo, that middle-of-the-night worry about income instability when you’re starting a side hustle, and why resilience is your ultimate superpower when building a digital career.


Knowing when to disconnect

When your life and business are online, it can be tough to switch off. The experts chatted about how vital it is to look after your mental health, disconnect from the screen, and step out of ‘content mode’ every once in a while.


Good vibes all around

We caught up with a few of you in the crowd, and the feedback was lovely. Attendees told us it was interesting, insightful, and packed with practical takeaways.


Watch the highlights

Couldn’t make it on the day, or just want to relive the energy? Catch the biggest moments, the atmosphere, and the key insights in our highlight reel below:


Top tips from the bosses

Keen to get your own side hustle off the ground? The panel left us with these nuggets of wisdom to help you boss it:

  1. Put the hours in: Success doesn’t just drop into your lap. DJ AG and Lucy both admitted to grinding for hours, creating content around their full-time day jobs – early mornings, late nights, you name it.

  2. Start as a side hustle: Don’t quit the day job just yet. Start your passion project on the side so you’ve got that nice financial security blanket while you grow.

  3. Take the leap: Seriously, just do it. You never know what incredible things might happen until you try.

  4. Collaboration is everything: Teamwork makes the dream work. Collab with others to blow up your reach, grow your community quickly, and get noticed by brands.

  5. Don’t put all your eggs in one basket: You can monetise your content across all platforms. Don’t just stick to one or two – spread your wings.

  6. Build a mailing list: Algorithms change, but your mailing list is yours. It’s one of the best ways to keep your followers close.

  7. Have fun with it: If you aren’t enjoying yourself, your audience will see right through it. Authenticity wins every single time.

  8. Put yourself out there: Get uncomfortable. Go to industry events, open a pop-up store, and get active across social media.

  9. Consistency is your best mate: Show up. Keep posting. Consistency is absolutely key.

  10. Views aren’t everything: Don’t get bogged down by the numbers. If you truly believe in your brand and back yourself, it will always stay strong.

A massive thank you to our legendary panellists and every single one of you who brought the energy. You absolutely smashed it.


What do you think? 

We’d love to hear your thoughts on this! What was your biggest takeaway? Head over to our community and let us know your thoughts, ask questions, or just join the chat:

Tell us in the community

Until next time, keep bossing it.

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Meet the Broadband Boss: Lucy Bowes